The Great Chepsaita Cross Country

01 — The Challenge

Brand a wide, open-air mountain venue so that every camera angle reads as one unmistakable Chepsaita identity.

02 — The Solution

We built the visual system around the event's deep navy, orange and gold palette across every spectator-facing surface.

03 — Execution

• Fabricated and branded the overhead FINISH gantry with integrated LED ribbon
• Podium stage build with branded riser, fascia and tiered sponsor logo wall
• Partners & Sponsors backdrop wall with side towers carrying 25+ logos
• Start-line banners, course branding and spectator breecher facias
• Two consecutive editions delivered on-site in Chepsaita (2024 & 2025)

04 — Outcome

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  Consistent on-camera brand presence across all broadcast and press angles

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  Single visual system covering start, course, finish, podium and spectator zones

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  Retained as venue branding partner for two consecutive editions